Inside the beast from the east is a short VR experience that takes you inside the recent cold weather snap. The beast from the east hit Birmingham pretty hard on Wednesday and Thursday.
It is always difficult to capture these experiences as they unfold in traditional news formats but this short virtual reality experience can put you right in the centre of the the storm.
The experience is designed to replicate the chills and the atmosphere of wading through difficult conditions within Birmingham city centre.
Please let me know what you think in the comments!